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ASICs x Reigning Champ – GEL Lyte III. Vancouver’s Reigning Champ is making a strong foray into the footwear market with a new sneaker collaboration alongside Japanese marque ASICS.

Vancouver’s Reigning Champ is making a strong foray into the footwear market with a new sneaker collaboration alongside Japanese marque ASICS. Known for its ultra-cozy knitted fabrics and beloved Canadian-made fleece, the brand will be releasing three variations of the GEL-Lyte III, all tooled with signature Reigning Champ details.

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