A Closer Look at Le Coq Sportif’s Footwear Made in France Program

A Closer Look at Le Coq Sportif’s Footwear Made in France Program

In the lead up to Le Coq Sportif releasing two premium editions of their Arthur Ashe Tennis shoe, Highsnobiety visit the world famous Tanneiries Roux to view its revival and production. This is the same location that world renowned fashion houses like Louis Vuitton’s products are made.

The Arthur Ashe model was developed for the successful American in 1964. He then went on to win 3 separate Grand Slams and gaining the No.1 ranking. The shoe was designed for use on both hard and clay surfaces. The sole-unit stood up to the rigors of Tennis, while the Aerotop tongue allowed for increased breathability. Over the years the shoe evolved and in the 1980’s it reach its most elegant form that most are familiar with.

The silhouette now makes a comeback with two premium handmade editions. Crafted by artisans, they collaborate with Parisian store Colette and apply their trademark Blue and White colour across a textured woven upper. Exclusive to Colette, only 55 pairs have been made which will be available from 12th January. The second pair comes in a full grain leather white mock-up, limited to 136 pairs worldwide to select stockists from 19th January.

Text: Professor B

Images: SNEAKER FREAKER